Understanding the Motivation to Change

This section of our practical guide to continuous improvement explores the source of the motivation behind a company’s decision to embark on a transformative journey. The title of the section, “Understanding the Motivation to Change”, applies to any significant departure from the way you are currently doing business.

Why is it important to understand the motivation? In a nutshell, the path a company takes is dependent upon the reasons for the change. More importantly, if there is a shift in the underlying impetus for change, there is a risk of the project losing steam. In addition, the reason behind the change plays a role in determining how various groups buy into the new way of doing things.